Mother’s Day is not just a celebration—it’s a reminder of the unconditional love, sacrifice, and strength that every mother possesses. Throughout their journey, mothers often feel like they haven’t done enough to meet their children’s and family’s needs. But in reality, they are much stronger than they think.

As children, we sometimes forget just how significant a mother’s role is in our lives. Behind all the support, encouragement, and warmth she provides lies a great strength that helps us grow and thrive.

In honor of this year’s Mother’s Day, Ciptadent invites all mothers and children in Indonesia to celebrate by expressing gratitude for the "Strength of a Mother's Love". Create Unforgettable Moments on Mother’s Day with “Strength of a Mother's Love” My Words

Now is the time to express your love and appreciation for your mother in a unique and special way! Join exciting social media activities in a heartfelt tribute from Ciptadent.

1. Photo Challenge “Strength of a Mother's Love” My Words 

Through a photo, showcase what “Strength of a Mother's Love”means to you—how it has empowered and supported you in becoming the person you are today.

How To Participate

1. Express the meaning of #StrengthofaMothersLove from a child’s perspective for their mother in a photo.
2. Upload it using the "Add Yours Template" available on Ciptadent’s Instagram profile.
3. Mention @ciptadent and tag 3 friends—don’t forget to add it to your story highlights.
4. Your Instagram account must not be set to private.

Prizes

• 1 unit of 40-inch Smart TV (Grand Prize)
• 3 winners will receive a 5L Air Fryer
• 20 winners will receive an OVO balance of IDR 100K each

2. Video Challenge “Strength of a Mother's Love” My Words 

Create a Reels video telling the story of “Strength of a Mother's Love” from your perspective. This can include moments of togetherness, struggles, or how your mother has always been a strong and loving figure in your life.

How To Participate

1. Express your #StrengthofaMothersLove moment in a creative video.
2. Upload the video on Instagram or TikTok, tag @ciptadent, and share your story in the caption.
3. Your Instagram account must not be set to private.

Prizes

• 1 unit iPhone 15 (Grand Prize)
• 3 winners will receive 3g Gold Bars
• 20 winners will receive an OVO balance of IDR 500K each

General Terms & Conditions

1. Participant Must:
• Follow @Ciptadent on Instagram
• Like the Ciptadent Facebook page
• Follow @CiptadentID on Twitter
• Subscribe to Ciptadent’s YouTube channel
• Follow @CiptadentID on TikTok

2. Participants cannot be employees or family members of PT. Lion Wings Indonesia, agencies, or any parties involved in this activity.
3. By participating, contestants guarantee that all information provided is accurate and that their submitted content is original.
4. Submissions must not contain sensitive, defamatory, or inappropriate content.
5. PT. Lion Wings Indonesia reserves the right to assess all entries and disqualify participants who violate any rules.
6. By entering, participants agree that PT. Lion Wings Indonesia may use their submissions for promotional purposes across any media platform.
7. The contest runs from November 15 to December 15, 2024.
8. PT. Lion Wings Indonesia has the right to change the terms and conditions at any time without prior notice.

A Special Surprise for Moms at the “Strength of a Mother’s Love” Event!

Not only on social media—this Mother’s Day celebration will also come to life through the “Strength of a Mother’s Love” event on December 21, 2024. Curious about the excitement in store? Stay tuned for more details on @ciptadent's Instagram!

Don't miss your chance to join the “Strength of a Mother’s Love” challenge on social media by creating a photo story or creative video with your beloved mom or child!